pre$premoneyvaluation.com
Bill Payne · 2011

Scorecard / Bill Payne

Founder takeaway

Founder reading: this is the method you can argue against. The 30% management weight means you can move your valuation by 5-15% just by making a stronger team case. The 25% opportunity weight means a credible TAM justification matters as much as your traction. Spend negotiation time on the two heaviest factors.

Best for

Pre-revenue startups vs regional median.

Formula
Adjusted pre-money = Regional median × Weighted score (factors 1-7)

Inputs

  • Regional median
  • Management (30%)
  • Opportunity (25%)
  • Product (15%)
  • Competition (10%)
  • Marketing (10%)
  • Funding need (5%)
  • Other (5%)

Caveats

  • Requires defensible regional anchor
  • Subjective factor weighting
  • Default weights are Payne's

Source

https://www.venionaire.com/startup-valuation-payne-scorecard-method/

Verified 2026-06-03.

Other methods
VC MethodBerkus MethodRisk Factor SummationDCF (early-stage adapted)Comparables (market multiples)